CLOSING 2017 AND HEADING TOWARDS YEAR 2018 WITH NIELSEN COMPOSITE SCORE INDEX
Time is here again when every manufacturer thinks through and plan the"Next Action"in FMCG landscape.
Discover the latest market trends and uncover sources of future market growth for Vietnam FMCG.
Find
hidden potential in the most recent Retail Audit data, and plan your
growth strategy with the next potential categories for expansion.
The FMCG Opportunity Sighting Report will include:
40 FMCG categories analyzed over 3 years in Vietnam Market;
Deep dived into key Category matrices - size of prize, growth, distribution status & further expansion opportunity;
Analyzed
within category performance: top brands MS level, MS trend over last 3
years, number of new launches made, success and potential of these new
launches in recent year;
Finally, consolidation of these dynamic KPIs within one umbrella to access the Category potential and check one's fit.
The Nielsen Marker Report will answer key business questions:
How potential is Vietnam market relative to others?
Which is the most potential region for FMCG? Which super categories are leading the game?
Which category is most potential for new market entry?
Which are the emerging categories in the region that could potentially be for Vietnam?
We are delighted to present this solution to help you explore"what's next in FMCG landscape"for growing your business. Please feel free to contact your Nielsen representatives right now or email us atvietnaminfo@nielsen.com