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MONTHLY MARKET PULSE INFOGRAPHIC - AUGUST 2017
A GLIMPSE OF THE FMCG IN THE LATEST TWO MONTHS
Dear Valued Clients,

We are delighted to release the Monthly Market Pulse Infographic - August 2017 to give you a glimpse of the picture of FMCG in the latest two months.

Here are some key points derived from the infographic:
  • GDP grew by +5.73% in H1'17 vs. YA, meanwhile, +3.35% was the CPI change of YTD August'17 vs. YA.
  • FMCG still showed volatility signs. In the last two months (July - August'17), the FMCG growth vs YA slightly increased to +5.8%, compared to +5.6% in Quarter 2'2017.
  • When we look into super categories, beverage continues to be a bright star with the growth rate of 7.4% for nominal value growth.
  • In this issue, we also would want to introduce the new potentials for FMCG manufacturers. According to World Bank, Laos is witnessing the strong growth in population, urbanization as well as driving spending which helps Laos grow faster than other peers in Southeast Asia region. Let's Nielsen help to discover the opportunities in Laos.
We welcome you to download the full infographic for your reference. You will find it beneficial. Should you need to have a further clarification from us, contact your Nielsen representative or email us at vietnaminfo@nielsen.com

Best regards,
Nielsen Vietnam
 
 
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