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Our customers today are the smart ones. They understand the value of the products/services that your brand brings to them. They engage with your brands through the experience with the products/services that you are offering.

So, have you really understood them and their expectation? What are your brand’s promises to your customers? What is actually the “customer experience”? Do you put them in the center of everything you do and listen to their feedbacks everyday?

The "360° Customer Experience" workshop organized by Nielsen Vietnam, a leading company providing services in measuring customer experience in Vietnam, will help you understand the needs of customers in the new era; the relationship between brand and customer engagement with the business. The workshop also aims to help the businesses seize the latest trends of the market in the region and in Vietnam, the advanced research solutions and tools in customer experience measurement.

The "360° Customer Experience" workshop is beneficial for the managers and/or strategic planners from various departments such as  Marcom/ Marketing, Customer service, Operations, Risk management and Call center. The speakers who participate in the workshop are the experts and senior leaders in Nielsen Vietnam. By joining the workshop, you have a chance to interact with other experts in the field. It will be an open space for sharing practices in the country as well as the lessons learned in the region.

The workshop is on 23rd November 2016 at Movenpick hotel, from 9.00 am to 12.00 pm.

Please find our guest speakers in the workshop as below:

WORKSHOP’S AGENDA:

  1. Introduction

  2. Customer Experience: Challenges and Opportunities. Lessons learned in Vietnam and in the region.  

  3. Customer service experience and impact on brand strength.  

  4. Technology applied in research in customer experience

  5. Panel discussion with speakers  

  6. Wrap-up and end

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Seats are limited. Please help to register here to join the workshop.   

Should you need any special support, kindly contact Duy Nguyen +84 93 562 5699, or email him at duy.d.nguyen@nielsen.com

  
 
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